The latest digital audio recording technology has helped an unsigned London-based band hook up with one of the world's most famous producers in California - even though they were 5,500 miles apart.
And it is helping recording artists and session musicians around the world collaborate remotely, saving time and money.
Electric Litany weren't expecting any response when they sent their first album to one of their musical heroes, Alan Parsons, the engineer behind some of the most celebrated albums of the 20th Century, including the Beatles' Abbey Road and Pink Floyd's Dark Side of the Moon.
But the musician who fronts the Alan Parsons Project Skyped them to say he liked their ethereal, melancholic sound and wanted to help them.
"I said to myself, they could be the next Radiohead," he told the BBC.