REGA: The Rega sound? Opinions differ!

Hello all. First post so be gentle. Been looking at the Rega DAC for a few weeks now, along with a new amp and speakers. I've been umming and arring about the amp and speakers for ages, not sure which ones to buy. Now I'm seriously considering a whole Rega setup.Been looking at the Brio-R amp and RS3 speakers to go with the Rega dac. Now I've emailed a couple of dealers near me that stock Rega to see if they offer auditions or trials, but I'm interested in what other people's opinions are of the Rega sound.How would you describe it